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Forrester: Optimove’s Total Economic Impact
Optimove's mission is to unlock the full power of every marketer and every marketing team to do anything and be everything.
We deliver on that mission through Positionless Marketing, putting Data Power, Creative Power, and Optimization Power directly in the hands of every marketer.
By freeing marketing teams from dependencies, we help them work faster, do more, and deliver the most effective personalized campaigns at scale.
Positionless Marketing frees marketing teams from the limitations of assembly-line marketing, giving every marketer the power to execute any marketing task instantly and independently.
By liberating marketing teams from dependencies, Positionless Marketing has been proven to improve campaign efficiency by 88%, allowing marketing teams to create more personalized engagement with existing customers.
Forrester: Optimove’s Total Economic Impact
The Forrester Total Economic Impact™ Study shows that Optimove’s Positionless Marketing Platform drives an 88% boost in campaign efficiency.
Rony Vexelman is Optimove’s VP of Marketing. Rony leads Optimove’s marketing strategy across regions and industries.
Previously, Rony was Optimove's Director of Product Marketing leading product releases, customer marketing efforts and analyst relations. Rony holds a BA in Business Administration and Sociology from Tel Aviv University and an MBA from UCLA Anderson School of Management.
