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Treat Every Customer Campaign as a Marketing Experiment
Guide: CRM Manager Evolution Curve
Making the Case for a Marketing Orchestration Engine
53% increase in monthly average net revenue
75% Decrease in Cost Per Acquisition
81% increase in average casino bet amount
Marketing Testing & Optimization Best Practices
Going from Data to Insights to Action
Preventing your One-Timers from Churning
Going from Insights to Action
5 Tips to Build Your Martech Roadmap for 2021
Learn About Customer-Led Journeys
Connect 2018 Keynote: Innately Intelligent Marketing
David and Goliath: Surviving and Thriving in the Amazon Era
Connect 2018 Keynote: Adapting to Consumer 3.0
SaaS Breakthrough Featuring Amit Bivas
Entice Your Customers
Art of Artificial Intelligence in Marketing Optimization
RFM Segmentation
Customer Behavior Modeling
Customer Churn Prediction and Prevention
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