Search the website

Optimove Connect 2023: Everything You Need to Know

Our premier user conference is back in Tel Aviv this October, offering a unique two-day networking and learning experience, three agenda tracks, and one relentless, always-on Mediterranean capital of cool

Posted in

Like a fine whiskey, a pair of well-worn denim jeans, and good friends, some of life’s greatest pleasures only improve with time …   

It’s been a while since Optimove Connect 2019, when we vowed, “We’ll be back!”. Little did we know we’d be facing a very, very long wait due to a global pandemic … But now, WE ARE BACK with one of the biggest, brightest, and boldest marketing events in the calendar: Optimove Connect 2023, our premier user conference, taking place in Tel Aviv, 25-26 October. And if you don’t mind us saying, you’re in for a one-of-a-kind, multilayered, and sunny experience. Let us count the ways…  

One Conference, three tracks: Informative, educational, and inspiring  

First, you’ll be part of a unique two-day experience that promises to be choc-full of transformative value. From unparalleled networking opportunities with world-class professionals to inspirational discussions to collectively confronting the marketing challenges shaping our present and future. You’ll gain fresh perspectives on Customer-Led Marketing, that starts marketing with the customer instead of a product or service, taking away truly actionable insights to help skyrocket your marketing efforts. Three different agenda tracks await you:  

Customer Spotlight Track Maximizing Optimove Track Strategic Spotlight  Track 
 Customers share real-world experiences and success stories of working with Optimove.   Optimove experts show you how to get the very best out of the platform, with practical advice and insightful use cases.    Discover customer-led strategies and research based on 3,000+ monthly hours of experience.   

Not-to-be-missed keynote session  

We’ve created an agenda with the sole purpose of making YOU the smartest marketer in any room. Our headlining keynote speaker will be Neil Hoyne, Chief Strategist at Google, leading a session on The Data-Driven Way to Win Customers’ Hearts. Neil will dive deep into the use of data to help you understand who your best customers are, what they want to buy, and how to start building the optimal Customer-Led Marketing strategy around them. And if you’ve been following Neil’s fantastic career up to this point, you already know that it’s a must-see.  

In addition, you’ll enjoy a diverse range of keynote speakers, customer stories, and Optimove experts, ready and willing to share their knowledge and expertise on a wide range of topics, including:  

  • How to maximize the impact of real-time marketing   
  • Combining real-time and scheduled campaigns for a perfect marketing plan  
  • Breaking Down Conversion Barriers with Digital Personalization  
  • Beyond the single channel: why multichannel marketing pays  
  • Acquiring better customers with Optimove  
  • Maximizing your marketing in times of recession   

Wait, there’s more   

There are so many more talks, roundtables, panels, training sessions, and other surprises; we won’t mention them all now, just the following don’t-misses:   

  • We’ll dive deep and get a closer look at transformative marketing strategies for both the Gaming and Retail industries.  
  • You’ll get a chance to upgrade your Optimove skills with the Optigrad Challenge 
  • And, of course, the much anticipated Heptagon Awards Ceremony, where we’ll celebrate Optimove clients’ CRM Marketing excellence by honoring the best campaigns, teams, and individuals who went that extra, exceptional marketing mile. Want to nominate? Then head over here – it could be YOU taking your spot on the winner’s podium!  

Sunscreen in October? Definitely, bring one  

And as a long day of networking, new insights, and inspiration draws to a close, Tel Aviv, the Mediterranean capital of cool, comes to life. With its sunny beaches, world-class restaurants and bars, and dynamic vibe, there’s something here for everyone. Did you know, for example, that the average temperature in Tel Aviv in October is 27 degrees Celsius? In Berlin, it’s 14. We’ll let that sink in.  

Bottom line? Insight and fun in equal measure  

One thing’s for sure: You’ll find value here however you choose to experience Optimove Connect 2023.   

If you’re ready to join forces with a vibrant community of marketing superstars, customer experience leaders, and ambitious creatives dedicated to challenging the status quo and driving transformative growth, we’ve saved you a seat. Grab your Early Bird ticket, and join us for the marketing event of 2023! Click here to register.  

Published on
Posted in

Rony Vexelman

Rony Vexelman is Optimove’s VP of Marketing. Rony leads Optimove’s marketing strategy across regions and industries. Previously, Rony was Optimove's Director of Product Marketing leading product releases, customer marketing efforts and analyst relations. Rony holds a BA in Business Administration and Sociology from Tel Aviv University and an MBA from UCLA Anderson School of Management.