Data, Marketing and the Universe
Going big with your measurements and insights: Optimove’s new feature empowers marketers to run controlled tests on multiple campaign series to determine which strategies are most effective at meeting long-term business goals
Read post
Our fourth annual conference was a big success, with over 450 experienced colleagues sharing the latest trends, research findings, challenges and opportunities from the cutting-edge of relationship marketing. Optimove's Chief Marketing Officer takes you on a special tour and presents all the lectures from this one-of-a-kind conference
Read post
Yarden Malka will play a key role in growing Optimove's technology DNA, reshaping its organizational structure and ensuring it will keep providing clients and prospects with the most advanced product. We sat with Yarden for a short introduction interview
Read post
As PostFunnel is already a year old, Optimove is stepping out of the vagueness to acknowledge its mint-condition publishers' hat. This is a bigger step towards one of our main values - a commitment to content
Read post
Gartner’s Magic Quadrant series analyzes technology vendors. This is Optimove’s second inclusion in a Gartner's report
Read post
DynamicMail technology will offer Optimove's clients an opportunity to bring the type of personalization and interaction available in other channels, to their inbox
Read post
Optimove's new capabilities will help retailers prepare, deliver and track hyper-personalized mobile campaigns
Read post
It was a year of massive growth for us at Optimove: we expanded our clientele, developed our technological expertise and product offerings, and strengthened our team and company voice
Read post
Our talented employees got our event attendees set with a special treat: 6 professional workshops on hands-on topics that vary from content to data, from optimization to organizational structure. You can enjoy them here
Read post
It’s Optimove’s second inclusion in the esteemed list, after experiencing more than a 400% growth rate between 2013 and 2016
Read post
Our third annual relationship marketing conference was our best one yet. This year, we focused on the connection between art and science in the marketing industry, and gave our clients various ideas and solutions for stronger ongoing communication with their customers. Optimove's Chief Marketing Officer shares how it all looked from behind the scenes
Read post
With the help of Optimove 6.0 - CRM that covers the full customer lifecycle stage from the first website visit, conversion rates are expected to increase by 25%
Read post