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An effective Customer Relationship Management (CRM) strategy is a critical component for engaging and retaining profitable customers to drive business success
Cut through the noise and continuously communicate with your customers with Optimove’s Web Inbox
Optimove Insights analyzed over 15 million bets placed in the regular WNBA season games in the month of May
Discover how self-serve data ingestion empowers marketers to integrate and activate customer data, enhancing personalization and boosting ROI.
As the US celebrates Independence Day, it is fitting to explore how marketers worldwide can declare independence from traditional roles.
How tapping into the power of generative AI enables marketers to expand skillsets, drive efficiency, and reduce costs at scale
The Optimove Insights 2024 Consumer Summer Shopping Report reveals that 8 in 10 consumers Research Online, Purchase In Store (ROPIS)
Discover the success of the Kentucky Lottery and Pennsylvania Lottery
Learn how sophisticated segmentation and hyper-personalization are fueling high-performing campaigns
Why brands must embrace data accessibility across the entire organization using an intelligent customer data platform (CDP)
The comprehensive analysis highlights summer shopping trends and behaviors, confirms all consumer shopping habits