20 posts found by Pauline Fyfe
Discover the power of web push messaging for gaming operators in Part 1 of our Three-Part Series.
Walmart, Sephora, Starbucks, Nike … just a few examples of the brands that have embraced AI to power their customer-first marketing efforts and deliver more personalized experiences to their audience. And while the specific implementations and techniques may vary, the overarching goal is the same - to leverage the partnership between AI and the humble CDP to better understand customer preferences, optimize marketing efforts, and ultimately drive business growth.
Learn how understanding the intricacies of each customer journey stage and using a customer-led approach, can help your telco brand forge lasting loyalty