Drive revenue growth and increase lifetime customer value (LCV) with these lifecycle email marketing strategies from our experts
Why you need product recommendations: they do more than boost your revenue — they also improve customer satisfaction and inspire loyalty for life.
Part 2 of a Two-Part Series on Best Practices Regarding Customer Relationship Marketing (CRM) for Lotteries
This is Part 1 of a Two-Part Series on Best Customer Relationship Marketing (CRM) for Lottery Marketing.
Discover the power of web push messaging for gaming operators in Part 2 of our Three-Part Series
Learn how iGaming operators can increase the odds for player loyalty, and gain valuable insights into player experiences, behavior and marketing preferences
The 2023 Cricket World Cup will generate a massive wave of first-time bettors like mega sporting events always do. Who are these casual bettors, how do they affect your KPIs, and how can you prevent them from churning quickly? We explain
Let’s face it: as humans, our reliance on mobile devices is almost absolute. As marketers, we must find a way to use this knowledge to supercharge our brands’ mobile marketing strategy. In this article, we offer a comprehensive roadmap for mobile marketing that works.
Learn how understanding the intricacies of each customer journey stage and using a customer-led approach, can help your telco brand forge lasting loyalty
Today, marketing channels such as email, social media, and online ads dominate the digital landscape. And while these channels offer several advantages, there's another channel that can make a significant impact on your marketing efforts: intelligent direct mail.