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The Sweet Spot of New vs. Existing Players
OnlineCasinoReports sits down with Optimove’s Head of Strategic Services, Shauli Rozen, for a chat about about the balance between acquisition and retention, the sweet spot of new vs. existing players, rockets, healthy grown-ups and old cash cows.
What is Predictive Marketing and how it can help Retailers
With all the old and new media, social channels, mobile, SMS and everything in between it’s overwhelming to make sense and organize everything into manageable pieces, and that’s what Marketing Cloud company, Optimove aim to help you with. Listen as I talk with Amit Bivas, director of marketing on what and how they actually work.
Retention automation company Optimove relocates to New York
Today, a new era begins for another company which has taken automation on board as a very important service for brokerages, that company being Israeli company Optimove, which is now in the process of relocating its operations to New York. FinanceFeeds met with CEO Pini Yakuel, who detailed the rationale behind the move, and how the company intends to expand its service.

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