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OptiGenie AI

Predict, personalize, and optimize with AI built for you

Platform

Build and optimize multichannel journeys with AI decisioning

Create and deliver personalized, multichannel campaigns at scale

Serve dynamic content across your site and app

Launch interactive games and experiences to boost loyalty

Channels

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AI and the Retail Marketer’s Future

How AI transforms strategy and processes, driving the adoption of Positionless Marketing

Solutions

Industries

iGaming Retail & eCommerce Online Trading Social Games & Apps Financial Services Travel & Hospitality

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Pulse: iGaming’s Benchmark Power Tool

iGaming Pulse delivers the industry’s most powerful benchmarks for operators and marketers

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Developer Hub

Use our APIs, SDKs, and documentation to build seamless customer journeys

Resources

Insights to implement and perfect Positionless Marketing

Learn from brands' Positionless Marketing success and growth

Master the foundations of Positionless Marketing

Explore Positionless Marketing with eBooks, research & videos

Your Success

Resources

Explore Positionless Marketing through customer success stories, eBooks, research reports, videos, and webinars

The Optimove 2026 World Cup Playbook for Sportsbooks Part 2: Pre-World Cup Report

Global soccer betting trends (European football) guiding sportsbook operators worldwide ahead of the 2026 World Cup

Company News | Marketing AI

The CRM Manager's Evolution Curve

Explore the 5 stages of the CRM manager evolution curve and learn how to advance your skills, tools, and impact to drive smarter, customer-led marketing.

Positionless Marketing | Company News

Future Commerce Positionless Marketing Guide

Achieving Speed, Scale, and Seamlessness to Meet Customers in the Moment

Company News | Journey Orchestration | Multichannel Marketing

The Total Economic Impact™ Of Optimove

Cost Savings And Business Benefits Enabled By Optimove

Company News | Marketing AI

Better, Smarter, Faster: How AI is Transforming CDPs

How AI is Transforming CDPs

Customer Segmentation | iGaming

Optimove Use Case: Increasing the Value of New Sports Bettors

Read our eBook to learn how to boost new sports bettor value with data-driven segmentation & personalized campaigns that increase engagement, retention & more.

Company News | iGaming

Optimove Use Case: Increasing the Value of Real Money Gaming Players

Read the eBook to learn how online gaming operators can boost new player value with data-driven segmentation & personalized campaigns to increase LTV.

Responsible Gaming | iGaming

Responsible Gaming: Get Ahead of the Game

Read our ebook on responsible gaming to discover how gaming operators can use AI, data & smart marketing to promote responsible gaming, protect players & drive growth.

Optimove: Visionary Leader in Multichannel Marketing According to Gartner

Read the 2025 Gartner report on Optimove as a visionary in multichannel marketing hubs, with insights on AI-driven orchestration & real-world campaign impact.

Company News | Digital Personalization

Discover how Optimove enables Varsity Tutors to eliminate manual work, increase personalization, and achieve superior results

Discover how Varsity Tutors used Optimove to replace manual campaign work with automated personalization to boost revenue & CRM performance at scale.