Now We Tell You: Your Holiday Marketing Was All Wrong
New customers acquired during the holiday season will be of less value to the retailer over the following twelve months compared to its already existing customers.
In the Media
3 Technologies Aiming to Change the Future of Marketing
Optimove is at the forefront of this innovation. Combining the science of predictive analytics and the art of digital precision marketing, Optimove’s Customer Marketing Cloud gives marketers the data-driven emotional intelligence required to interact with their customers most effectively.
Avoid The Diva Mentality For Successful Technology Adoption
Successfully transitioning into new technological frontiers unlocks growth, agility and value.
5 Promising Israeli Startups That Are Currently Hiring
Optimove is a vibrant think-tank and a major player in the ever-evolving Martech space.
5 MarTech Startups You Should Know About
Since no two customers are alike in terms of their needs, interests, and behavior, personalized marketing has gained momentum in recent years. Optimove is at the forefront of this growing initiative.
LuckyFish Hooks “Hi-Def” Customer Segments with Optimove
Optimove’s automates Facebook Custom Audience micro-segments, helping LuckyFish boost player retention rates.
Changing the Retention Landscape
Optimove is the only company that offers real time, segmented campaigns with predictive analysis catering to each person for each event.
Report: Mobile Gamers Spend Money Faster Than Web Gamers
Retention automation platform Optimove has released new data detailing the habits of social casino game players across the Web and mobile devices.
Companies that don’t know how to engage on a one-to-one level are disengaging with millennials
Optimove’s Alon Tvina explains why it is so important for organizations to have a customer-centric view point.