Delayed your Black Friday/Cyber Monday email campaign? Don’t fret. Research by Optimove shows that campaigns sent on Black Friday increased revenue by 11% on average, and reactivation rates doubled on the week of Black Friday and Cyber Monday.
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Optimove evaluated for its current offering, strategy and market presence in the CCCM for independent platforms report.
Optimove recognized as Strong Performer in the Cross-Channel Campaign Management Forrester Wave.
Optimove, an Israeli hyper-targeted marketing company, is one such engine working with Indian and international streaming companies to provide personalised communication to their users.
Optidata enables realtime access and activation of all customer data by seamlessly combining large-scale batch processing with a state-of-the-art event streaming framework.
Optimove today launched Optidata, a database infrastructure that enables real-time access and activation of all customer data by combining large-scale batch processing with an event streaming framework.
Meni is a distinguished gentleman, aged 11. Admittedly, he does not help his Optimove coworkers develop their relationship-marketing software.
With Streams, marketers can now discover the most effective combination of campaigns, as well as whether a series of realtime campaigns or pre-scheduled campaigns perform better for a given goal.
Marketers can now understand the drivers of complex customer journeys and make more effective marketing investments that boost specific KPIs.