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Rony Vexelman

VP of Marketing

Rony Vexelman is Optimove’s VP of Marketing. Rony leads Optimove’s marketing strategy across regions and industries. Previously, Rony was Optimove's Director of Product Marketing leading product releases, customer marketing efforts and analyst relations. Rony holds a BA in Business Administration and Sociology from Tel Aviv University and an MBA from UCLA Anderson School of Management.

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181 posts found by Rony Vexelman

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Decoded… An Inside Listen: How AI Is Rewriting the Rules of Modern Marketing

Episode 4 of the Decoded podcast, host Phillip Jackson sits down with Optimove’s Pini Yakuel and Shai Frank to unpack a seismic shift in marketing: the rise of Positionless Marketing

Back-to-School 2025: Amid Tariff Fears, Only 22% of Parents Feel Brands Try to Build a Relationship

This year parents want less pushing and more understanding and empathy is what will build loyalty

The New Marketing Independence: Evolving from Using AI to Managing It

The Positionless Marketing Superworker marks a new era of strategic independence