Customer Data Platform
by Neil Hoyne, best-selling author of “Converted: The Data-Driven Way to Win Customers’ Hearts”
Drawing insights from historical Optimove data from the 2022 FIFA World Cup, we’ve identified five key factors to understand the motivations of new players entering the scene
Join a vibrant community of CRM marketers ready to share insights, swap success stories and experiences, and explore exclusive content, case studies, and expert sessions.
Marking Problem Gambling Awareness Month, a new eBook explores the advantages of leveraging technology for proactive responsible gambling measures and implementing effective marketing strategies
Don’t miss Optimove Connect, our premier user conference, on March 21st – 22nd in London. Connect with keynote speakers and Optimove experts, sharing their knowledge, expertise, and insights to help you develop strategies that maximize the impact of Customer-Led Marketing
Both the leaders and the fastest growing companies in the iGaming industry use Optimove to personalize their players’ experiences and win their loyalty for life
Discover how Terminal X, a leading fashion eCommerce platform, leveraged Optimove's advanced CRM tools and micro-segmentation capabilities to achieve a 279% uplift in click rates and optimize marketing operations and business results.
A Customer Data Platform (CDP) is not only a powerful tool for a marketing department – it can accelerate an organization's success when other departments have access.
Learn how to craft visually stunning emails that are compelling, smart, and captivate your audience