33 posts found by Nitsan Peled
According to Forbes, the average mobile advertiser's ROI is down 38% since Apple's iOS privacy changes of mid-2021. But, as two-thirds of customers use mobile to shop, marketers can't afford to neglect this channel. The solution lies in making your mobile marketing just one part of a multichannel strategy. And in focusing on your existing customers
We analyzed hundreds of thousands of individual Mother's Day shoppers across multiple retail companies to see how they behave in the year following their holiday-related activity and compared existing vs new customers. The result? Well, it's another knockout that Retention Marketing gives Acquisition
We surveyed 323 marketing leaders and 500 potential shoppers about personalization, shopping preferences, and more. There's a comprehensive eBook coming, and Optimove ambassadors get to see parts of it first, and a chance to comment and maybe be featured in it. This article is locked. Want the password? Talk to your Optimove Success Manager. Don't have one? Talk to our sales team, then :)