Web & Mobile Personalization

Optimove’s Mobile & Web Personalization capabilities allow marketers to deliver relevant and in-the-moment content recommendations on their website, app, and marketing channels.

With over 20 “white-box” Machine Learning models to choose from, Optimove’s clients can deliver exceptional, personalized experiences in real-time, resulting in faster time to conversion and higher customer lifetime value.

Benefits:

• Deliver a personalized experience from the first moment a visitor interacts with your website or app
• Choose your preferred recommendation model from 20 sophisticated Machine Learning models, including: Similar Items, Popular Near You, Trending, and Recently Played
• Be in full control of how recommendations are displayed on your digital assets: customize layouts and placements to fully maximize personalized content
• Deliver recommendations across all touchpoints without the need to alter your core CMS
• Provide symmetric messaging by personalizing recommendations across email, mobile, and digital ads, while ensuring customers see the same content when clicking through to your website and app
• Serve smart, personalized search results based on multi-variables, autocorrection, and spelling mistakes