The Leading Customer Marketing Solution for Brands and Apps
Competition over the customer has become fierce, and the consumer is ever-more advanced. Brands must invest in building strong relationships with their customers in order to thrive in today’s business environment.
When you have deep understanding of each customer and deliver the most effective message every time, you will dramatically increase customer loyalty and maximize lifetime value.
Own your customer data and leverage a 360° single customer view across all offerings.
Automate the delivery and optimization of highly personalized customer communications across all channels.
Get both broad-based and hyper-targeted customer retention campaigns out the door in minutes rather than days.
Understand the true financial uplift generated by every campaign.
Reduce customer churn by automatically identifying and responding to customer behavior.
Move beyond mindless retargeting and capture the right customers with the most effective messages.
What Smart Marketers are Saying About Optimove
Josselin Petit-HoangCRM Marketing Manager,
“Optimove lets us be super-personalized in our customer messaging, by making it easy to target customers based on any number of attributes. We are very impressed with the results generated by this unlimited targeting power! Within a few months of deploying Optimove, Adore Me measured a 15% increase in campaign-generated revenue, a 22% increase in average order amount and 2.3X growth in the number of active customers.”
Marco TisoOnline Gaming Business Manager,
“Working with Optimove has really changed our mentality, our culture, our approach to CRM and customer marketing. We are giving our customers a great experience and the results have been double-digit growth in our customer retention. The Optimove product is sophisticated and extremely powerful.”
Golan ShakedChief Commercial Officer,
“In the current Attention Deficit Disorder generation, CRM marketers need to connect with individual customers in the right way, in realtime. Doing so requires a very, very good data warehouse and some very smart execution capabilities. This is exactly what Optimove delivers.”
Albina KehoeHead of CRM,
“Optimove allowed us to go much, much deeper in figuring out the most effective ways to connect with our customers. We’re combining psychographic clustering, transactional history and behavioral components to figure out, not only who they are, but how to influence their behavior.”
Jessica GranataDirector of Digital Marketing & CRM,
“Optimove helps us understand where to focus our limited resources to have the greatest impact on the business. On a general level, it has turned our entire department into data enthusiasts! We ‘geek out’ on a daily basis over the near-limitless options we have to customize campaigns and the actionable insights we see via the reporting.”
Nikki PatelDirector of CRM,
Rush Street Interactive
“Optimove makes it easy to customize our player messaging to a variety of different player segments, and to ensure that we are communicating in relevant ways with our entire player base. Its multi-channel campaign automation also helps us ensure that players are aware of everything we can offer them.”
Emma RusheVice President of Performance Marketing,
“Optimove empowers our internal teams to quickly execute and measure the things they want to do, to proactively influence customer behavior, to optimize the impact that their efforts are having over time and to easily showcase to management how their efforts are paying off. This clarity has definitely encouraged our team to be much more creative and data driven, a mindset that is paying big dividends around our customer relationship efforts.”
Chris SeahornVP Marketing,
“Optimove gives us a powerful back-end customer data warehouse with customer modeling based on predictive analytics and large-scale messaging automation. Optimove is a leader in delivering an effective and comprehensive product.”
Rich ZapfDirector of Marketing,
“Optimove’s dynamic predictive customer segmentation and campaign automation deliver a unique end-to-end system for accomplishing the goal of effectively communicating with each individual customer on the basis of his or her historical activity, as well as predicted future behaviors.”
Jelly Button Games
“Optimove’s focus on customer modeling and campaign personalization allows us to rise above the noise and communicate with customers in ways that are relevant and appealing to them.”