Responsible Gaming
Picture this – legislators, operators, and educators in a room together to discuss player protection in the iGaming industry. How do you think it went? You don’t need to guess – we’ll tell you.
We sat with Keith Whyte, the Executive Director of the National Council on Problem Gambling, to break down what Responsible Gaming really means for the industry, regulators, operators, and how technology can help. We also talked about seatbelts
We need more smart gaming operators that are quick and firm in embracing safer gaming marketing methods. It's a win-win
While marketing teams in iGaming are often more tech-savvy than those in other fields, adopting realtime CRM marketing is facing some legacy challenges. But, with the business results existing technology helps achieve, and other motivations, there’s no way around it: making realtime a strategic marketing initiative is of an adapt-or-die importance
The online gaming space is big enough for both nice and mega brands to coexist. But do you know what makes one operator more successful than another? Well, we do – and it has everything to do with how mature the operator is when it comes to personalization
Sally Gainsbury, Director of the University of Sydney Gambling Treatment & Research Clinic, told us what the efforts to promote responsible gaming look like form the inside
Michael Pollock, Spectrum Gaming Group's Managing Director, spoke on the keys to socially Responsible Gaming (RG). Here's what he told us
Gaming operator, discover the latest tactics for socially responsible gaming marketing practices
Learn how to create a predictive model for responsible gaming (with extras to download)
Creating an informative marketing strategy can drive players to adopt healthy playing behaviors and increase player retention. Here’s how