Gaming
Maximize the growth potential opportunity presented by Euro 2024 by implementing retention strategies to avoid new players’ rapid churn
Drawing insights from historical Optimove data from the 2022 FIFA World Cup, we’ve identified five key factors to understand the motivations of new players entering the scene
Marking Problem Gambling Awareness Month, a new eBook explores the advantages of leveraging technology for proactive responsible gambling measures and implementing effective marketing strategies
The Euro 2024 tournament presents a golden opportunity for marketers. Learn what marketers should prioritize for optimal results in the lead-up, during, and after the tournament
Empower Your Sportsbook Strategy with Data-Driven Insights from Optimove's Latest Report
by Keith S. Whyte, Executive Director, National Council on Problem Gambling
Both the leaders and the fastest growing companies in the iGaming industry use Optimove to personalize their players’ experiences and win their loyalty for life
iGaming marketers connected with Optimove for winning player loyalty
When you have a deep understanding of your customers and put them at the center of everything you do, you build relationships that earn lifetime loyalty.
In 2023, marketing fatigue became identified as a prevailing challenge for marketers. Optimove’s 2023 surveys highlight its impact on consumers and actions marketers can take now
Unravel the power of web push messaging for gaming operators in the final part of our Three-Part Series.