Make The Most of
Customer Relationships
Start with Your Customer
Wherever you are on your marketing journey, you want a solution
tailored to your specific needs and approach. Optimove’s
Customer-Led Marketing Platform empowers you to start with your
customers and win their loyalty for life.
Optimove
Pricing
Wherever you are on your marketing journey, you want a solution tailored to your specific needs and approach.
Build
Build the foundation of personalized CRM Marketing
Top features
- Up to 100 Customer Attributes
- Stream (Journey) Builder
- Up to 3 Marketing Channels
- Up to 55 Weekly Campaigns
Grow
Grow personalization efforts, with AI-optimization
Top features
- Up to 250 Customer Attributes
- Optimization Bot
- Up to 5 Marketing Channels
- Up to 160 Weekly Campaigns
Scale
Scale personalization with CRM journeys, mapped by AI
Top features
- Unlimited Customer Attributes
- Self-Optimizing Campaigns
- Self-Optimizing Journeys
- Unlimited Marketing Channels
- Unlimited Weekly Campaigns
| Build | Grow | Scale | |
Customer Data Platform |
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| Single Customer View | |||
| Batch Data Sources | |||
| Realtime Data Sources | |||
| Self-Serve Customer Attributes Creation | |||
| Historical, Behavioral & Transactional Attributes | 100 Attributes | 250 Attributes | Unlimited |
Smart Journey Orchestration |
|||
| Stream (Journey) Builder | |||
| Prioritization & Exclusion Mechanism | |||
| Experimentation Suite (Test & Control, A/B/n) | |||
| Optimization Bot | |||
| Self-Optimizing Campaigns & Journeys | |||
Multichannel Engagement Hub |
|||
| Number of Marketing Channels | Up to 3 | Up to 5 | Unlimited |
| Number of Weekly Campaigns | Up to 55 | Up to 160 | Unlimited |
Marketing Analytics |
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| Marketing Dashboard | |||
| Customer Explorer | |||
| Marketing Plan Explorer | |||
| Customer Migration Explorer | |||
| Funnel Explorer | |||
| Segmentation Explorer | |||
| Cohort Analysis | |||
| Visits Explorer | |||
Ready to Choose a Plan?
Put your customers first with Optimove’s Customer-Led Marketing Platform
Add-On
Addons for the perfect package:
Email Marketing, Mobile Push Notifications, In-App Messaging, Web Push & Pop-Ups, Web & Mobile Personalization, Geo-fencing, Deferred Deep links, Digital Ads, DynamicMail
Email Marketing
Power every aspect of preparing, delivering and optimizing hyper-personalized email marketing campaigns, in a feature-rich platform, seamlessly integrated within Optimove.
Mobile Push Notifications
Easily prepare, deliver, and track hyper-targeted mobile push notifications to customers, seamlessly from within Optimove.
In-App Messaging
Engage your customers from within the app to provide updates and promotions with personalized overlays and inbox messages.
Web Push & Pop-Ups
Create rich, targeted, personalized web messages for your customers to increase engagement with a seamless experience across desktop and mobile.
Web & Mobile Personalization
Personalization platform for websites, mobile apps, and digital marketing channels.
Geo-fencing
Trigger more relevant messages for customers. Send unique ad campaigns to customers within a defined area.
Deferred Deep links
Engage potential customers using mobile promotions that take non-users to a specific content page inside an app.
Digital Ads
Orchestrate digital ad campaigns directly from Optimove to ensure customers and their lookalike audiences are served the most relevant ad, every time.
DynamicMail
Increase engagement and ROI by building powerful product recommendation models using Optimove’s DynamicMail.
BI Studio
Gain insights that used to take a long time to compile in a visually rich interface within Optimove’s BI Studio (powered by Microsoft Power BI Embedded).
Not Sure Which Plan Suits You?
Put your customers first with Optimove’s Customer-Led Marketing Platform
Optimove is used by 500+ high-velocity,
promotional, data-centric brands
Still have questions about how Optimove’s Customer-Led
Marketing Platform can help your business?