Customer Marketing Cloud

Optimove implements a systematic approach to planning, executing, measuring and optimizing a complete, highly-personalized customer marketing plan.

REQUEST DEMO

Predictive Customer Modeling

Optimove collects and consolidates your customer data. It then mines and models it, dynamically grouping customers with similar traits into micro-segments, forecasting their future behavior and value. An array of interactive dashboards provide you with a powerful view into your customer base and enables the discovery of distinct customer personas and unique value segments.

Learn more

Multi-Channel Campaign Automation

Optimove is your power tool for building customized target segments and scheduling automated marketing campaigns for them, harmoniously orchestrated across a variety of channels. Optimove is a key enabler to managing a scientific and agile personalized customer marketing operation.

Learn more

Realtime Hypertargeting

Interact with your customers at the point of greatest impact–when they’re on your site/app! Optimove Realtime uses predictive segmentation and realtime customer activity data to activate intelligent, marketing-configured triggers, overall managed within the Optimove retention campaign plan.

Learn more

Self-Optimizing Personalization

Optimove helps marketers systematically and continuously optimize the effectiveness of every campaign. By analyzing each campaign’s many parameters, and by generating true financial uplift measurements, OptiBot, Optimove’s marketing optimization bot, uses machine learning technology to make recommendations, offer insights, and even automatically self-optimize the matches between offers and the customer micro-segments receiving each one.

Learn more

Learn more about Optimove

Let us show you how powerful predictive marketing technology can be.

REQUEST DEMO