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Discover how tariffs, inflation, and shifting loyalty are reshaping holiday shopping

Discover how to convert customer actions and universal events into timely, high-impact campaigns

Marketers and professionals of any level can create, repurpose, and scale audiovisual content independently with AI. Here’s how

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Data, Marketing and the Universe

Media That Matters, Optimove’s weekly series highlighting essential stories shaping the future of Positionless Marketing

How to Keep Your First-Time Customers Coming Back

Forrester Opportunity Snapshot, Commissioned by Optimove, reveals: while most marketers say they’re ready for AI, only a few have truly put it into practice. Here are the numbers

October is no longer the warm-up — it’s when holiday shopping decisions take shape. Here’s why

Learn how sportsbooks can beat mid-season churn with cross-selling and smarter orchestration

Media That Matters, Optimove’s weekly series highlighting essential stories shaping the future of Positionless Marketing