Optimove Research: Mother’s Day Survey 2023
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Mother’s Day Shopping Started Early – Learn How to Act Now
According to our 2023 Mother’s Day Survey, 56% of shoppers plan on buying Mother’s Day gifts at least two weeks in advance. But can they be motivated to shop earlier? What are they most likely to buy? Will they do it online or in-store? What factors impact their decisions? And how can a marketing strategy emphasizing personalization and relevancy make a difference? Download the report for full results and analysis.