Resources

Explore Positionless Marketing through customer success stories, eBooks, research reports, videos, and webinars

Company News | Marketing AI

The CRM Manager's Evolution Curve

Explore the 5 stages of the CRM manager evolution curve and learn how to advance your skills, tools, and impact to drive smarter, customer-led marketing.
Positionless Marketing | Company News

Future Commerce Positionless Marketing Guide

Achieving Speed, Scale, and Seamlessness to Meet Customers in the Moment
Company News | Journey Orchestration | Multichannel Marketing

The Total Economic Impact™ Of Optimove

Cost Savings And Business Benefits Enabled By Optimove
Company News | Marketing AI

Better, Smarter, Faster: How AI is Transforming CDPs

How AI is Transforming CDPs
Customer Segmentation | iGaming

Optimove Use Case: Increasing the Value of New Sports Bettors

Read our eBook to learn how to boost new sports bettor value with data-driven segmentation & personalized campaigns that increase engagement, retention & more.
Company News | iGaming

Optimove Use Case: Increasing the Value of Real Money Gaming Players

Read the eBook to learn how online gaming operators can boost new player value with data-driven segmentation & personalized campaigns to increase LTV.
Responsible Gaming | iGaming

Responsible Gaming: Get Ahead of the Game

Read our ebook on responsible gaming to discover how gaming operators can use AI, data & smart marketing to promote responsible gaming, protect players & drive growth.

Optimove: Visionary Leader in Multichannel Marketing According to Gartner

Read the 2025 Gartner report on Optimove as a visionary in multichannel marketing hubs, with insights on AI-driven orchestration & real-world campaign impact.
Company News | Digital Personalization

How Musti Achieved a 117% Increase in Total Order Amount Year Over Year with Optimove

Discover how Musti Group used Optimove to unify customer data, localize campaigns in Nordic markets & run targeted omnichannel programs that lifted revenue & KPIs.
Company News | iGaming

Favbet: How Player Tripled Value

Learn how Favbet tripled player value with Optimove’s CRM, boosting LTV, active players, deposits and revenue using personalization & automation.