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Optimove Guide: Mobile Marketing 101

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Retention via Mobile Marketing? All You Need is Right Here 

Full disclosure, we didn’t invent mobile marketing, but we did perfect mobile marketing for existing customers.  

Why should you up your mobile retention game? Brands using mobile marketing exclusively for acquisition purposes miss out on a very impactful tool that can build long-term customer relationships, enhance trust, and produce customer loyalty for life. It’s all about maximizing the scope and potential of the tools at your disposal, for a happier bottom line. 

In the guide we cover: 

  • The dos and don'ts of Mobile Marketing 
  • Tools and capabilities (Geo-fencing, beacon, DDL and more) 
  • Messaging types (Push, in-app, and more) 
  • Creating a mobile marketing strategy 
  • Much more