The Leading Relationship
Marketing Solution for
Competition over the customer is fierce. Only those retailers that focus on the customer and strategically invest in relationship marketing will be able to foster repeat business.
When you have easy access to your data, a deep understanding of each customer and can deliver the most effective message every time, you will dramatically increase customer loyalty and maximize lifetime value.
- Optimove integrates all of your data from every source in order to democratize access to every single customer data point in one centralized location, so that you can own your data.
- Continuously get insights on where there is unharnessed customer value and act on it immediately.
- Use predictive modeling to forecast how your customers are going to spend or churn and also what is actually driving their specific behavior.
- Manage dynamic customer journeys across all available marketing channels simultaneously.
- Understand the true business value of your entire customer marketing plan and each individual campaign, in terms of actual incremental uplift.
- Continuously and autonomously optimize your marketing campaigns to drive ever-better marketing results.
“Optimove empowers our internal teams to quickly execute and measure the things they want to do, to proactively influence customer behavior, to optimize the impact that their efforts are having over time and to easily showcase to management how their efforts are paying off.”
Vice President of Performance Marketing, Sweaty Betty
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