4 posts found by Bob Lawson
Whatever business you’re in, you’re now expected to deliver the optimal customer experience to which mobile personalization is key. That means to not just meet the needs of your customers, but to know what these needs are before they do – and then to exceed them. Succeeding means the holy grail of app success, customer loyalty. Worth a shot? We think so
No way around it, more users spend more time and money in-app. $133 billion in in-app spending in 2021 don’t lie. What can you do? Throw your hands up or focus your mobile marketing efforts to meet the fiercely competitive mobile apps landscape using DDL. We prefer the latter.
Hey, we have nothing against bubbly soap. On the contrary. But while most of the hotels we choose to stay in are good at meeting our basic needs, today’s digital traveler expects more than fresh sheets and shampoo. They expect Proximity Marketing. What is it, and how does it help hoteliers provide an unforgettable experience that drives engagement, boosts loyalty, and encourages repeat bookings? We checked in