Read time 1 minutes
Optimove acknowledges the decision issued by the French data protection authority (CNIL) regarding a historical data incident involving a former client’s data from more than six years ago. Optimove cooperated fully with the CNIL throughout its review. The matter was fully investigated and resolved several years ago.
The incident did not involve a breach of Optimove’s production environment. It resulted from a procedural error related to data handling and retention, which the company acknowledges and takes responsibility.
Since the period referenced in the CNIL decision of more than six years ago, Optimove has undergone a fundamental transformation in scale, structure, and security posture. Today, data protection, access control, monitoring, and compliance oversight are embedded into every layer of the platform and organization, reflecting current regulatory, operational, and security standards.
We remain committed to the highest standards of data protection and to maintaining the trust of our customers and their users.
For more information on Optimove’s current security and privacy practices, please visit the Optimove Trust Center, which provides up-to-date detailed information on our security posture, compliance frameworks, and ongoing commitment to data protection.
Mobius Solutions Ltd., mentioned in the historical data incident, is the legal name of Optimove.
Writers in the Optimove Team include marketing, R&D, product, data science, customer success, and technology experts who were instrumental in the creation of Positionless Marketing, a movement enabling marketers to do anything, and be everything.
Optimove’s leaders’ diverse expertise and real-world experience provide expert commentary and insight into proven and leading-edge marketing practices and trends.
