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Free your marketing team from the bottlenecks of the assembly line
Why it matters:
Optimove launched its AI Marketing Tools Hub, a free resource with carefully curated AI tools that help marketers work independently without waiting on other professionals. This post shows what these tools are, what bottlenecks they can solve, and how marketing professionals can start using them in a simple and practical way.
Key takeaways:
The AI Marketing Tools Hub gives marketers practical guidance on which tools remove friction at several stages of the marketing lifecycle, from discovering insights to creating assets and optimizing campaigns.
Each tool includes specific use cases and implementation tips. For example: use ChatGPT to analyze campaign performance data without waiting for analytics support, Canva to create on-brand social assets in minutes, or Make to automate workflows without engineering handoffs.
What makes this different: These aren't just tool recommendations. They're enablers of Positionless Marketing, Optimove's framework for freeing marketers from fixed roles and structural dependencies, allowing them to execute any marketing task independently.
What's next: The hub launches with 13 tools and will expand through time with additional tools, workflow playbooks, and community-contributed best practices.
Marketing teams don't need more AI tools. They need the right ones. The AI Marketing Tools Hub cuts through the noise, providing marketers with a practical starting point to move faster and operate independently.
Explore the AI Marketing Tools Hub: https://www.optimove.com/resources/ai-marketing-tools
Future Commerce's Positionless Marketing Guide
Download and discover why top brands are abandoning the marketing assembly line to become fully Positionless.
Writers in the Optimove Team include marketing, R&D, product, data science, customer success, and technology experts who were instrumental in the creation of Positionless Marketing, a movement enabling marketers to do anything, and be everything.
Optimove’s leaders’ diverse expertise and real-world experience provide expert commentary and insight into proven and leading-edge marketing practices and trends.
