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Deepening our European Commitment

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Good news for European marketers! We are excited to announce that we have recently opened an Optimove office in London! This will help us further accelerate our expansion in Europe and better support our existing clients in the UK and across the continent.

Optimove’s Chief Commercial Officer, Alon Tvina, will lead the effort and serve as country manager for the UK. Alon is currently recruiting sales and marketing talent to staff the new office.

Our current client roster of more than 150 customer-centric brands includes several leading UK-based brands, across a variety of verticals, such as Bwin, Sporting Bet, PKR, La Perla and others.

A few words from Alon Tvina: “I’ve enjoyed working with British marketers for years on innovative customer marketing strategies. I’m grateful for the opportunity to work more closely with them going forward. I am excited to spread the word and show how much Optimove can help customer-centric businesses improve their loyalty and retention rates by better understanding their customers and delivering personalized customer experiences.”

And a few words from Pini Yakuel, our CEO: “We are fortunate to have Alon in London to help expand our presence in the UK and European markets, especially in the e-retail sector. Our e-commerce clients are achieving rapid success by applying the techniques and best practices we’ve built into our software during years of working closely with retention-obsessed iGaming marketers.”

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