After using Optimove’s relationship marketing hub, the British activewear retailer saw an increase in total order value and a decrease in churn proving that existing customers are the secret sauce of growth

After using Optimove’s relationship marketing hub, the British activewear retailer saw an increase in total order value and a decrease in churn.

When customer success communication is siloed, when pop-ups don't seem to have any reasoning behind them, when ads don't relate to the browsing history, and other missed steps. Optimove's VP Revenue just wanted to furnish his new London flat, and his customer journey inspired 5 quick tips to take your retention marketing strategy forward