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Optimove has raised $20 million from Israel Growth Partners in the company's first outside funding.

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Optimove has raised $20 million from Israel Growth Partners in the company's first outside funding.

Personalized marketing campaigns are becoming an increasingly popular way to reach specific user segments and engage them efficiently. This is where Optimove comes in.

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Personalized marketing campaigns are becoming an increasingly popular way to reach specific user segments and engage them efficiently. This is where Optimove comes in.

There are a number of incredible startups leading the way in the industry, bringing big data technology to the masses. One example is Optimove.

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There are a number of incredible startups leading the way in the industry, bringing big data technology to the masses. One example is Optimove.
26 November 2018

31 Tech Predictions for 2019

"As customers become more discerning and data-savvy, their expectations around how and when retail brands communicate with them will continue to rise." --Pini Yakuel, CEO of Optimove

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24 November 2018

Britons keep their cool to bag £3bn of bargains as rest of world goes crazy

Roni Cohen, director of data science at Optimove, said Black Friday was still a relatively new idea in the UK.

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21 November 2018

Companies are rating you, and those ratings are affecting you every day

"The lifetime value score acts as a compass," said Tal Kedar with Optimove. "It's not about giving preferential treatment at all."

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20 November 2018

Black Friday 2018: Why is it called BLACK FRIDAY?

Pini Yakuel, CEO of Optimove said: "Once discount period ends, the customers attracted by them will stop coming."

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15 November 2018

Optimove Touts Customer’s Infinite Journey for CRM

he science-first relationship marketing hub believes in the small wins that come with refining each campaign.

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11 November 2018

How To Create An AI (Artificial Intelligence) Startup

Pini Yakuel, the CEO of Optimove: The ability to perform better math is no longer enough to build a successful AI-driven startup because in the rush to be an AI-focused company, startups have stopped taking into account the business problem they are solving.

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1 November 2018

Secret Scores Shape Customer Service

The secret shopper score model and calculator in this WSJ piece was developed collaboratively by Optimove and the Wall Street Journal.

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29 October 2018

Optimize Website Conversion with Optimove Artificial Intelligence

We spoke with CEO Pini Yakuel to hear what optimove is all about, and get a glimpse of his views on the future of AI.

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22 October 2018

Here’s How Exceptionally Successful People Generate Their Own Good Luck

"Create opportunities within your company by encouraging a culture of knowledge sharing. --Pini Yakuel, cofounder and CEO of Optimove.

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1 October 2018

Shipware and Optimove Partnership Propel Optimization Capabilities

Both Shipware and Optimove leverage the power of AI to enhance customer experience and lifetime value.

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