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Director, Channel Partnerships

Sales & Marketing
New York, United States


Optimove is a global marketing technology company, recognized as a Leader by Forrester and a Challenger by Gartner. We work with some of the world’s most exciting brands, such as Papa John’s, Staples, and Entain, who love our thought-provoking combination of art and science. With a strong product, a proven business, and the DNA of a vibrant, fastly-growing startup, we’re on the cusp of our next growth spurt. It’s the perfect time to join our team of ~300 thinkers and doers across NYC, LDN, TLV, and other remote locations, where 2 of every 3 managers were promoted from within. Growing your career with Optimove is basically guaranteed.

Optimove is seeking a Director, Channel Partnerships to help the company launch its channel partner program. This role will lead all channel partner activities in North America. In this position, you will prospect, qualify, onboard and manage new Solutions Partners as well as own the lead-to-deal forecast. In addition, this person will be responsible for helping to build out the strategy and recruitment of agency, SI and reseller partners throughout North America.

The ideal candidate is a high-energy channel partner executive with experience working with partners through account management, product management, program management, and business development engagements.


  • As Director, Channel Partnerships you will generate and influence new revenue sourced and influenced from your portfolio of channel partners
  • Onboard, manage and grow Solutions Partners whose businesses are best positioned to help brands’ accelerate marketing orchestration and decisioning with Optimove included as an architectural component
  • Collaborate with Solutions Partners to deliver strategy, design, implementation, consulting and integration services leveraging Optimove
  • Consistently grow quarterly and annual contract value (ACV) revenue attainment
  • Create and deliver accurate forecasts for both new business and renewals
  • Network within Solutions Partners accounts to develop relationships with key stakeholders, influencers and decision makers
  • Collaborate cross-functionally with sales, marketing, customer success, solutions and engineering teams to create multiple win scenarios and be the champion for your partners both internally and externally
  • Develop a strong understanding for the different segments in our ecosystem, key players, competitors, the goals of their business, functionality provided, value of joint solutions
  • 7-10 years of channel and / or direct enterprise software sales experience, preferrably with marketing technology
  • Demonstratable success achieving quota in channel partner role
  • Strong familiarity with the MarTech ecosystem
  • Strong knowledge of the Digital Agency, SI and Reseller market landscape within MarTech
  • Ability to work effectively in a team-based organization, collaborate cross-functionally, and build alignment around goals and objectives
  • Effective in a dynamic, high-growth, fast-paced environment where hands-on execution is required and processes may not exist yet
  • Excellent written communication and presentation skills
  • Bachelor’s degree, Business Management / Marketing preferred. MBA/MA – a strong plus.
  • Remote and hybrid (NYC office) work options

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