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Product Manager, Email Marketing

Product & Engineering
Tel Aviv-Yafo, Israel


Optimove is a global marketing tech company, recognized as a Leader by Forrester and a Challenger by Gartner. We work with some of the world’s most exciting brands, such as Papa John’s, Staples, and Entain, who love our thought-provoking combination of art and science. With a strong product, a proven business, and the DNA of a vibrant, fast-growing startup, after recently raising $75M in growth funding, we’re on the cusp of our next growth spurt. This is the perfect time to join our team of ~300 thinkers and doers across New York, London, Tel-Aviv, and other locations, where 2 of every 3 managers were promoted from within. Growing your career with Optimove is basically guaranteed.

Product Managers at Optimove are empowered to solve hard business problems, in close collaboration with UX/UI designers and engineers, and they enjoy a high level of autonomy. They practice true continuous Product Discovery, interact directly and frequently with our customers and users, enjoy access to a variety of data sources to support their decisions, and they greatly contribute to our strategy and vision. The Product Manager position here at Optimove is truly a strategic role, with a high impact across the organization.


  • Identify and understand customers’ business challenges – through direct and frequent interactions with customers, as well as close collaboration with sales, marketing, customer success, data science, operations, and professional services – and come up with valuable, usable, feasible and viable solutions 
  • Translate these solutions into clearly articulated User Stories for new features and for improvements to existing features. This is based on a thorough understanding of the user needs and on feedback from customers and stakeholders.
  • Collaborate closely with UX designers and engineers, to provide context, clarity and motivation, communicate the needs, combine functional and technical requirements with great designs, groom user stories, verify correct implementation, prioritize and provide solutions to challenges and difficulties in real-time.
  • Orchestrate product releases and feature launches across multiple departments to verify relevant training, documentation, enablement, and internal and external communications are done effectively and successfully.
  • Collect, analyze and present usage analytics to measure and improve the product
  • Contribute to product strategy definition, road mapping and internal process improvements
  • Stay current with industry knowledge and best practices for product management and UX design

The ideal candidate must have:

  • At least 3 years of experience as a Marketing Automation/CRM/Email Marketing Manager
  • Experience with different Email Marketing products and vendors
  • Fluent English with excellent communication skills (written and verbal)
  • Strong technical understanding
  • Excellent people skills – maintaining strong and effective working relationships with peers
  • Meticulous attention to detail

In addition, the candidate must be:

  • Independent, proactive, take ownership and accountable
  • Curious, self-learner and enthusiastic about product management
  • Comfortable with multi-tasking
  • Willing to occasionally travel abroad

Experience and knowledge in any of the following will be of high value:

  • Data warehousing products and technology
  • Familiarity with APIs and SDKs
  • Working with data scientists on AI/ML products
  • Ability to extract and analyze data independently from SQL DBs

Apply for this position