Trusted by Customer-centric Businesses
More than 250 brands, representing a diverse range of business models, use Optimove’s retention platform to transform their focus on the customer experience into measurable business success.
Case Study: Spacebar Media Uses Optimove to Achieve Large-Scale, Multi-Brand CRM Automation
Spacebar Media used Optimove’s persona-based segmentation, campaign automation and uplift optimization capabilities to achieve a 12% average uplift in monthly deposits for a variety of online brands.
Case Study: easyMarkets Uses Optimove to Personalize and Prioritize CRM Call Center Operations
Optimove enables easyMarkets to conduct automated personalized customer marketing based on lifecycle-stage segmentation, leading to significant improvements in spend and churn levels.
Case Study: Adore Me Significantly Increases Revenues and Order Volume
Within a few months of deploying Optimove, Adore Me measured a 15% increase in campaign-generated revenue, a 22% increase in average order amount and 2.3X growth in the number of active customers.
Case Study: LuckyFish Scales Customer Retention Operations, Intelligently
With Optimove, LuckyFish automates personalized campaigns to over 100 individual “player personas,” resulting in +20% player future value, +65% conversion rates, +15% paying players and +40% in player payments.
Case Study: BetAmerica Uses Optimove to Drive Growth through its Existing Player Base
Deploying Optimove helped change BetAmerica’s entire paradigm of how the company offers incentives to its players. Results include: 90% customer marketing coverage, 47% increase in conversion rate, 26% increase in monthly depositors, 52% increase in amount of deposits, 31% increase in total amount wagered.
Chloé ChanudetVP Marketing
“Our marketers appreciate the easy-to-access power that the Optimove software puts in their hands, but it’s the numbers that tell the story: within a few months of deploying Optimove, we measured a 15% increase in campaign-generated revenue, a 22% increase in average order amount and 2.3X growth in the number of active customers!”
Chris SeahornVP Marketing
“Optimove gives us a powerful back-end customer data warehouse with customer modeling based on predictive analytics and large-scale messaging automation. Optimove is a leader in delivering an effective and comprehensive product.”
Peter LaverickDirector of Marketing
“Optimove makes it fast and easy to segment our customers into granular target groups, and then to execute relevant campaigns to each group, all with only a few clicks. With Optimove, we achieved a 47% increase in conversion rate, 26% increase in the average number of unique monthly depositors, 52% increase in total amount of monthly deposits and a 31% increase in total amount of monthly wagers.”
Derek MellencampChief Marketing Officer
“Once we made the strategic decision to invest in contextualized customer marketing, we began looking for a highly-scalable, cutting-edge solution to automate and optimize the process of personalization. Optimove’s combination of powerful technologies put it on our short list, and their satisfied existing client base clinched it for us.”
Lee CohenVP Marketing
“By using Optimove to communicate with our players using personalized messages, we increased player future value by 20%, conversion rates by 65%, the number of paying players by 15% and player payments by 40%.”
Alan ThomasHead of Digital Marketing & CRM
“Without having to hire a team of data scientists to crunch our customer data, Optimove automatically tracks customer behavior and allows our marketers to easily manage hundreds of scheduled and realtime (activity-triggered) campaigns.”
Rich ZapfDirector of Marketing
“Optimove’s dynamic predictive customer segmentation and campaign automation deliver a unique end-to-end system for accomplishing the goal of effectively communicating with each individual customer on the basis of his or her historical activity, as well as predicted future behaviors.”
Peter SvensonMarketing Manager
“Optimove enables us to further improve the relevance and effectiveness of our customer marketing communications. With the system, we achieved 93% customer marketing coverage via 10X more targeted personas and 22 million weekly customer marketing touches.”
“Optimove’s focus on customer modeling and campaign personalization allows us to rise above the noise and communicate with customers in ways that are relevant and appealing to them.”